19 Aug Internationally-Recognized Crowdfunding Expert Clay Hebert Wants to Help You Raise Big Bucks
From technology to potato salad, crowdfunding has become a multibillion-dollar industry. This relatively new practice of raising small amounts of money from a large group of consumers is reinventing the way entrepreneurs raise capital—and Clay Hebert would like to help you cash in on the opportunity.
Clay is an internationally acclaimed marketing strategist, keynote speaker, and the founder and CEO of CrowdfundingHacks, where he helps entrepreneurs fund their projects. Thus far, he’s helped over 50 founders raise over $5 million on popular crowdfunding platforms like Kickstarter and Indiegogo.
In this episode Clay and I discuss:
• The difference between crowdfunding and crowdsourcing
• How to decide which type of crowdfunding (rewards-based versus equity-based) to utilize
• The best way to structure a rewards package and why most people get it wrong
• How to most effectively market a crowdfunding project
• The value of hyper-targeting and where to find your most loyal consumers
• How to set the ideal fundraising goal based on need and opportunity
• The future of crowdfunding and how it will transform the fundraising process
• Why crowdfunding may just be the most interesting store on the internet
Check out the episode above, and visit TheNextCrop.com/More for five additional minutes of free bonus content.